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TODAY: Ben & Jerry's Free Cone Day

SAN DIEGO -- Today is Ben & Jerry's annual Free Cone Day where customers can head to any of the company's locations and be treated to a one-scoop ice cream cone for no charge.

This year, the popular ice cream maker celebrates 35 years in business and hopes customers will support the company's charitable efforts when picking up a free cone.

In San Diego, the company has two stores in Downtown, including Horton Plaza mall and Seaport Village. On Twitter this morning, City Council President Todd Gloria encouraged followers to join him at the Seaport Village location:

"Today is #freeconeday at Ben & Jerry's. Visit the Seaport Village store. I'll be there scooping for @NatlFdn4Autism. bit.ly/14KxtCq"

Ben & Jerry's web site was unable to be accessed this morning, presumably because of high volumes of web traffic from people attempting to get more information about Free Cone Day.

The Ben & Jerry's store in Seaport Village is located at 859 W. Harbor Drive, and the Horton Plaza locatoin is at 471 Horton Plaza in the mall.