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Hillcrest Business Association's mixer to discuss marketing TONIGHT

SAN DIEGO -- The Hillcrest Business Association's (HBA) next quarterly mixer will be held tonight, May 16, at 5:30 pm at The Range Kitchen & Cocktails.

Area business owners and others interested in the work of the HBA are invited to attend the free open house.

Along with food, drinks and networking, the mixer will include a white-board session on best ways to market the overall business district, while providing business owners with ideas on market their own business.

HBA hopes that its members will come with ideas on how the organization can better get the word out about its promotions, events and activiteis, with the ultimate goal of driving more traffic to area businesses.

As one of the oldest business associations in San Diego, HBA represents over 1,200 businesses in the area. The organization regularly organizations events and promotions to spotlight Hillcrest businesses, and works on a number of community improvement projects.

The Range is sponsoring the evening and will serve its signature salads and appetizers, and guests will also get to sample their new signature cocktail.

A raffle will also take place, which will include a grand prize of a free print ad in San Diego alternative weekly magazine CityBeat.

Participants are encouraged to bring business cards for networking.

The Range is located at 1263 University Ave. For more information, click HERE.