(619) 505-7777

AIDS Walk & Run's "This Is Me" campaign hopes to destigmatize HIV

AIDS Walk & Run is on Saturday, September 29.
Photo credit:
AIDS Walk & Run - Facebook

AIDS Walk & Run on Saturday, September 29, will gather the community together to raise funds in support of individuals affected by HIV.  

This year the organization is also taking to social media with the "This Is Me" campaign in order to reach even more people. 

“Our ‘This Is Me’ campaign is an innovative social media effort that invites everyone to share the story of their connection to HIV and #AIDSWalkSD while also sharing who we are as individuals,” said Ian Johnson, Director of Development for The San Diego LGBT Community Center in a statement. “The goal of this campaign is to promote AIDS Walk and show that, while HIV affects us all, none of us are solely defined by HIV.”

The Center produces AIDS Walk & Run San Diego and their goal is not only to be a place of support but also to remove the negative association that people often place on people living with the disease. 

“This campaign was designed to encourage people to join us for AIDS Walk San Diego on Saturday, September 29 and, at the same time, help us combat HIV stigma,” said Cara Dessert, Chief Executive Officer for The Center. “Stigma remains one of the biggest challenges in battling HIV today. We have the tools to #BeTheGeneration that ends new cases of HIV, but we must continue to chip away at the stigma by talking openly about HIV and the tools available to prevent and treat it. AIDS Walk San Diego is a great opportunity to start those conversations while raising invaluable funds for local HIV services and programs.”

The Center says the best weapons to fight back against spreading the disease are of course knowing your status and the status of your partner, getting tested at least once every year, using condoms and "PrEP and PEP, staying connected to medical care & medication and getting to undetectable viral loads. Join us and #BeTheGeneration that helps eliminate new cases of HIV."

You can participate in the “This Is Me” campaign by: 

Downloading AWSD’s “This Is Me” graphic and write three words or phrases that describe them as individuals. The third item should be related to HIV or AIDS Walk. Organizers encourage participants to be creative. Messages can be serious, fun, thought-provoking or whatever is most expresses them, including using emojis and other symbols.

For more information on AIDS Walk & Run San Diego, please click HERE.

 About AIDS Walk San DiegoAIDS Walk San Diego is San Diego's largest one-day HIV/AIDS fundraiser and the biggest non-governmental financial provider for HIV/AIDS in San Diego County. Local HIV/AIDS service agencies -- serving thousands of clients -- rely on funds raised at the annual AIDS Walk to help provide essential prevention and care programs to thousands of men, women and children living with HIV/AIDS. Established as AIDS Walk San Diego in 1989, this event took place for two years prior as the Walk for Life.

About The San Diego LGBT Community CenterThe San Diego Lesbian, Gay, Bisexual, and Transgender Community Center, Inc. (The Center) is the nation's second oldest and one of the largest LGBT community centers. Functioning as the San Diego LGBT community's anchor organization, The Center is led by a 10-member board of directors, employs more than 55 paid staff and utilizes more than 1,200 community volunteers to achieve its twin goals of promoting LGBT health and human rights. The Center provides direct program services to the many different facets of the LGBT community, including youth, seniors, families, the LGBT Latin@ community members and their families, and those struggling with HIV. Last year, The Center provided more than 78,000 service visits to San Diego community members, and through its events, activities and advocacy, touched the lives of thousands more.